Sunderland West Advice Project

Benefit Advice

Kayll Rd Library Community Hub

Parent Toddler Group

Pre-Employment Support

Wise Steps

Building Better Opportunities


Care to Achieve

Job Hunting

Job Club
Youth Wall Stained Glass Window What We Do Trustees Staff


Our History

Our organisation was formed in 1993 by a small group of local residents who intended to take action relating to some of the problems that their community was facing.  They based their operations in the flats in Peacock Street and while they were there they managed to obtain the services of a Community Youth Worker.

They soon realised that their current centre for operations was unsuitable and so they rented a room in the Pallion Residents Association; this is when they started to accept membership to the group and acquired the services of an Admin Worker and Youth Leader and ran a Youth Club in St Luke's Church.

The building that was in the current location of PAG, a former Pallion Institute erected in 1893 for local people to better themselves, was rented at first and then funding was sought and obtained from sources including One North East and SRB5 to allow us to purchase and rebuild.

Time Capsule

In 1999, during the work on the new building,  a bottle was found in the foundations containing clues as to how the original building came about. This consisted of a rolled up newspaper (unidentified) detailing how Liberal Councillors gave their backing to John Short for the building of the Centre and his donation towards the construction. Martin Routledge, who was at that time Assistant Keeper of Social History of Sunderland Museum, said "putting a newspaper in a bottle was the Victorian equivalent of creating a time capsule".  We placed a time-capsule of our own in the foundations during the construction of the new building

The new building was opened in 2000 and the Youth Wall on the exterior of PAG building was designed by young people who attended the Youth Club when the building was founded and contains a lot of their names.

The Youth Wall
The Youth Wall

Norman Clementson, who was PAG's first treasurer, sadly passed away in 2011. In commemoration of his service to PAG, it was decided to replace the plain round window in the IT Suite with a stained glass window depicting some of Sunderland's industrial and local heritage

Stained Glass Window

Stained Glass Window
dedicated to the memory of Norman Clementson

What we do

We are a resource for the community, adopting a community development model to meet community needs.

PAG is situated in one of the most deprived areas of Sunderland and currently operates a variety of projects  and prides itself on offering a wide and diverse range of recreational and educational opportunities for the WHOLE Community.

We provide or facilitate courses for people of working age to enhance their employability and for everyone for social or recreational purposes.  These courses can be arranged by PAG or by external sources and are quite often free of charge to the service user.  The courses can be accredited or non-accredited and can vary in length from a couple of hours to as long as a few weeks. Recently we have had a good interest in these courses:

  • CSCS
  • Employability Skills
  • Functional Skills
  • Food Safety
  • Health and Safety L2
  • Manual Handling
  • Conversational Spanish for beginners
  • First Aid at Work


Management Structure

Management Structure

Karen Noble - Manager
Karen Noble
Employed at PAG since May 2005
Qualifications: Operations/Development Manager Level 5, PTLLS Level 3, Managing Community and Voluntary Organisations Level 3, Professional Trainers Certificate, Prevent Training, Level 2 in Advice & Guidance Support
0191 5142011
Judith Newham - Finance Officer
Judith Newham
Finance Officer
Employed at PAG since August 2018
First Aid at Work
0191 5142011
Helen Walker - Receptionist
Helen Walker
Employed at PAG since January 2009
NVQ L3 in Business and Administration
NVQ L3 in Customer Service
0191 5142011
Wayne Noble - Health and Safety Officer
Wayne Noble
Health and Safety
Employed at PAG since July 2019
IOSH Managing Safely, Working at Heights, First Aid at Work
0191 5142011
Gary Calder - Senior Adviser
Gary Calder
Senior Adviser
Employed by PAG since August 2009
Information Advice and Guidance L2, First Aid at Work, Universal Credit Training (FISCUS)
0191 5142930 / 07830615938
Sam Ayre - Triage Worker
Sam Ayre
Triage Worker
Employed at PAG since September 2019
Information Advice and Guidance L2, WiserAdviser Units, Community Ambassador Training, A Life Worth Living Certificate (Suicide Prevention), Prevent Training, NVQ L2 in Business and Administration, L2 Certificate in Awareness of Mental Health Problems, L2 Certificate in Business and Administration Knowledge
0191 5142930
Karen Cutter - BBO Job Coach
Karen Cutter
BBO Job Coach
Employed at PAG since December 2014
Level 3 PTLLS, BTEC L3 in Management, L4 Diploma in Counselling, Alcohol Intervention, First Aid at Work
0191 5142011 / 07495523273
Kay McCready - BBO Job Coach
Kay McCready
BBO Job Coach
Employed at PAG since February 2017
L2 Certificate in Awareness of Mental Health Problems, Alcohol Intervention
0191 5142011 / 07378311824
Emma Sloan - CLLD Co-ordinator
Emma Sloan
CLLD Co-ordinator
Employed at PAG since March 2018
County Lines Awareness, Prevent, Awareness of Domestic Violence, Safeguarding, Awareness of Female Genital Mutilation, Children and Young People's Mental Health Awareness, Challenging Behaviours Level 1, First Aid at Work, Alcohol Intervention
0191 5142011 / 07308124182
Caitlin Robson - Support Worker
Caitlin Robson - Support Worker
Our new worker is Caitlin who has overcome so much to be where she is today including being care experienced. Caitlin was part of one of our projects at PAG and is sharing her story, experiences and journey with other young people to inspire them to be positive and proactive part of our communities.
0191 5142011
Hazel Cox - Work Coach
Hazel Cox
Work Coach
Employed at PAG since March 2020
Bachelor of Arts in Performance Arts Studies,
PGCE (Post Graduate Certificate in Education),
Level 2 in Adult Learning Support,
Level 2 in Youth Work
0191 5142011

Somia Salman
Community Support
Employed at PAG since June 2021
NCFE L3 in Supporting Teaching & Learning
Master of Science in Botany [Pakistan=British Bachelor (ordinary) Degree Standard]
Bachelor of Science [Pakistan=GCE 'A' Level]
Higher Secondary School Certificate Education [Pakistan=GCSE Grades A*-C]
0191 5142011
Rob Charlton - Community Hub Co-ordinator
Rob Charlton
Community Hub
Employed at PAG since September 2020
0191 5142011 / 07832621646
Debbie Dodds - Community Hub Co-ordinator
Debbie Dodds
Community Hub
Employed at PAG since November 2020
0191 5142011
Ken Newby - IT Support
Ken Newby
IT Support
Employed at PAG since September 2021

Confident About Disability Employer Please click on this link for a list of our funders

Charitable Company Limited by Guarantee and not having Share Capital.
Company Registered No. 3240687 Registered Charities No.1064481. Registered Office: Pallion Action Group, 5 East Moor Road, Sunderland, SR4 6QW